BURNING RICE
NOW FRANCHISING IN 2022

We've Paired Up All the Right Ingredients for Success!

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Culinary by design

BIBIMBOP

{bi.bim.bop}

Bibimbop is one of Korea’s favorite signature dishes which translates “rice mixed with meat and assorted vegetables”. It is served in a bowl of rice with a variety of seasoned vegetables, choice of meat, seafood or tofu and topped with an egg and sesame seeds. Add Gochujang (Korean chili paste) or Ganjang (house soy) to make it even more flavorful.

THIS IS BURNING RICE
THAT IS BIBIMBOP

As Burning Rice franchise operator, you’re going to find that everything is streamlined, simple, and uncomplicated. We’ve mastered our craft and now we are prepared to share our business model with passionate likeminded individuals.

Burning Rice logo

Why franchise now?

Burning Rice is paving the way for Korean food in one of the fastest-growing segments of the restaurant industry.

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"

The analysts have been monitoring the fast-casual restaurants market in the US and it is poised to grow by $28.8 BN during 2021-2025, progressing at a CAGR of almost 8% during the forecast period.

"

- Reportlinker

FAVORABLE ECONOMICS

LOWER OPENING COST

HIGH REVENUE PER SQ FT

Startup Cost

WHY BURNING RICE?

Simplistic and Focused Menu

Structured Training Program

Scratch Central Kitchen

Support Center

Scalable Model

Streamlined Processes

PIONEERING KOREAN BIBIMPOP INTO THE FAST-CASUAL RESTAURANT SEGMENT

Our Journey


Jan 2017

The Colony, Tx

May 2017

Frisco, Tx

May 2018

Hurst, Tx

Nov 2018

Preston Center Dallas, Tx

Jul 2019

Richardson, Tx

Sep 2019

Addison, Tx

Nov 2019

Plano, Tx

2020

Brand Alignment

2021

Revenue Recovery

Jan 2022

Domestic Franchising Launch

Millions of unique bowls
Millions of happy customers!

7

Locations

4.7

Avg customer rating

5000+

Amazing web reviews

Kamil B

Dallas, TX

What a great experience. I might even come back this weekend. Very clean inside area. The lady at the front register was super helpful explaining the menu. My tip is to order 'everything' for vegetables if you are not too picky. Great way to try new things that you would usually get. Each vegetable side is separated so if you don't like something you can take it off. I loved it all. Also, you can try out each of the 4 sauces and don't need to commit to just 1. Very happy I came here. 5 stars. Easy review to write.

Samantha A.

Dallas, TX

This place is delicious! I love building my own bowl. Their kimchi rice is so flavorful and unique. It makes the perfect base for a bowl with their delicious spicy beef. I'm craving a bowl just talking about it. The service is always really friendly and timely as well.

Janna G

Norman, OK

This place is delicious!! They serve different variations of bibimbop (only) and let you build your own! Let me tell you I was pleasantly surprised at how all the flavors and textures married so well together. The serving size is perfect, not too little and not too much. The restaurant is clean and protected for covid. I would definitely come again!

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DESIGNED AND BUILT TO LAST

TRADE AREA CHARACTERISTICS

  • 3 mile population 100K+
  • Daytime population 75k
  • Target customer age 25-55
  • Average HH income 90k

Site Criteria

  • 1500 - 2000 sq ft preferred
  • Easy access and ample parking
  • Endcap, Inline or Freestanding
  • High traffic centers
Brand Brochure
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What we are looking for in brand partners

Candidates must meet these criteria to gain consideration for a Burning Rice franchise:

  • 2+ years restaurant preferred
  • Liquid assets minimum of $100,000
  • Successful track record and ability to execute
  • Real estate experience in the market to be developed
  • Desire to LISTEN, LEARN, EXECUTE and Passion to GROW with Burning Rice!

Seeking well qualified candidates to own and operate a Burning Rice location. If you or someone you know would be an excellent candidate or have a perfect site, we would love to hear from you.

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Discovery Process

01

Initial Call

02

Webinar & FDD Disclosure

03

Day with BR - Discovery Day

04

Due Diligence Period - Q&A

05

Decision Day - Award Franchise

06

Site Approvals, Contruction & Training

07

Grand Opening

Let's get to know one another!

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DFW LOCATIONS ARE NOW AVAILABLE!

US Expansion States
Texas - Available markets
Current Locations

Current Locations

  • Frisco
  • The Colony
  • Richardson
  • Addison
  • Plano
  • Hurst
  • Dallas Preston Center

TEXAS - AVAILABLE MARKETS

  • Austin
  • Houston
  • DFW Metroplex
  • Lubbock
  • El Paso
  • San Antonio

US Expansion States

  • Oklahoma
  • New Mexico
  • Colorado
  • Kansas
  • Georgia
  • Florida
  • Arizona
  • Missouri
  • Tennessee
  • Mississippi

Frequently asked question

WHY BURING RICE?

Burning Rice is a fast-casual restaurant in an underserved and untapped Korean BBQ space with aggressive growth and proven operational systems. Our store design, benchmarked COGS, and broad demographic appeal are all part of the ingredients that help set our franchise system up for success.

HOW LONG IS INVESTMENT RETURN?

So many factors go into a ROI determination. Location, demographics, rent, labor, and sales are just a few to consider. Analyst say 3-5 years would be a good return in the restaurant industry.

WHERE CAN I OPEN A STORE?

Currently we are considering applicants in DFW, Austin, Houston, and San Antonio for 2022. We highly recommend you submit your information for other area consideration in the near future.

DO I HAVE TO WORK IN MY STORE?

The success rate of hands-on owner operators in restaurants has been proven to be much higher and we highly recommend that you are, but we do only require that a designated approved general manager be present for your day to day operations.

WHAT DOES THE TYPICAL FINANCIAL MODEL LOOK LIKE?

Based on the new business model, each location will be 1500-2000 square foot. The initial investment of owning a single store is $296,000 - $494,500.